(Really) New Products
USER-DRIVEN new product design and development company
End-user driven
UserINNOV is a design company that sources innovation from end-users.
Value Infusion
We design products and services that provide both functional and emotional value to end-users during use.
For Business
We help companies escape commoditization, manage market disruption, commercialize innovations, and capitalize on new opportunities.
News and events
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ARDUINO fun – All week next week. MITID Pune
We’ll be starting with our course on Interaction Design for undergrad product design students at the MIT Institute of Design with a super nerdy, super active and super fun workshop on Arduino.
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Design research for Food Retail
Future group (Food Services division), MIT Institute of Design and UserINNOV recently successfully completed an industry-academia collaborative course on Design Research involving PG students in the Strategic Design 4 Business program.